Social entrepreneurs have demonstrated the potential to address a host of social, economic and environmental problems that plague our planet. However, there is an urgent need to scale up these efforts. Typically, scaling up is achieved through standardization. However, SE often calls for high contact, and standardization might defeat its very purpose by limiting responsiveness to those unique situations where the commitment and values of field staff that are important. The tensions between economies of scale and efficiency and the need to customize responses to unique situations are explored in the context scaling up.
Christine Farias and Gerard Farias. "Social Entrepreneurship and Issues of Scale." Proceedings of the New York State Economics Association. vol. 5, October 2012, p. 59-64
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